Friday, September 17, 2010

Green shopping campaign

The initiative by the Selangor government to reduce plastic bag usage indeed helping a lot to save the mother earth. Plastic bag especially non-biodegradable can cause several problems when it did not handle properly. Worst, plastic took thousand of years to degrade if thrown or buried under the ground. And if burn out, the gases produce is harmful to our health.

As an alternative, most shopping complex or supermarket owner recommend consumer to bring their own wooven bag which they make available at their store. Beside giving encouragement, this bag also create sales to them. The problem with this is consumer always forgot to bring their own bag during shopping, as the habit of going to shop empty handed was created more than decades ago. The consumer end up paying 20c each Saturday even though they have a dozen of woven bag at their home (I am on of them, obviously), or else they have to carry all the goods purchased.

As an alternative to solve this problem Carrefour Putrajaya (I don't know if other Carrefour is doing the same) has taken a brilliant step by giving the customer an alternative way to carry their goods. By providing a counter filled with used boxes, complete with tape and cutter, the customer can conveniently store their items inside the box and pack them. Personally I see this as an effective measure to the problem faced and Carrefour have an easy solution to eliminate all the empty boxes (I don't know if they can sell this boxes with some little cash, but I believe the value is too small to them compare to the effort of sending them to the recycle area) while the consumer can bring home the box. The box is also harmless to the environment as it is purely made by the trees.

Innovation can lead to a better life. Sometimes small idea can give a huge impact to many people.

Sent from my BlackBerry® wireless device via Vodafone-Celcom Mobile.

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